As a marketer, you know what ticks me off the most? Stupid commercials and ads that feature language no self-respecting product user would ever utter. It’s like they’ve started hiring soap opera writers to sell chicken. For example, the actually entertaining new commercial for Swiss Chalet that features a lady attempting to guess everything in the delivery man’s pouch (har! har!) in order to win said food.
“Fresh cut fries.”
What the frig is that? Who says “fresh cut fries”? Do you go into a restaurant, order a steak, and when they say “what would you like with that?”, you utter “why, fresh cut fries of course!” Stupid stupid stupid. Not even to mention the fact that you KNOW the fries come frozen in a big clear bag. You honestly think the chef at the Chalet is coming to work early every morning to slice up the potatoes himself? C’mon. Idiot marketers.
When I get back from London I’m going to start creating fake ads, show’em how it’s done. For now, I’ll just silently yell at the television.
Cheers!
WHAT????????
The fries at Swiss Chalet are not fresh cut? Is that for real? ;)
Clive
The heck you say! ;)
I remember when they had good fries at Swiss Chalet. Now they’re on the crispy fry bandwagon, which is another rant altogether..
Crispy Fries is an idea forged by Lucifer himself to take over the world one flavourless oil sack at a time.
-R.
Fresh Cut Fries only works for Deluxe!
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